UP supports designers, entrepreneurs and organizations, including those operating in the social area, in the creation and development of their projects, starting from the setting of a successful crowdfunding campaign.
Services offered by UP cover following areas:
Support for the development of the crowdfunding campaign
- definition of the economic and financial needs and of the relevant fund raising plan;
- support in defining the choice of model (reward, donation, equity, lending, charity, etc.);
- establishing of rewards or repayment plan;
- development of communication and presentation tools (video, elevator pitch, etc.).
Definition and presentation of a business or nonprofit project
- support to the project analysis and optimization;
- definition and representation of the business model;
- implementation of the business plan and project plan;
- managerial support for the implementation and development of the initiative;
- benchmark, target market and competitors analysis;
- identification of strategic partners in both business area (for productive and commercial partnerships) and nonprofit area (for sponsorships, development of information measures, promotion and communication).
Communications and marketing
- developing of the marketing and communication plan;
- developing of the corporate design;
- web and social marketing actions;
- video presentation production;
- trade marks and logos registration.
Design and development and patent protection
- scientific and technical advice;
- development of application solutions and technological platforms;
- patent protection.
- strategy definition and commercial action planning;
- selection of key figures for the sales and marketing functions;
- support to the creation of the sales or distribution network;
- support to the conclusion of agreement for the distribution and marketing of the solution.